An Ultimate Guide To Custom App Design Process & UI Designer


For some, the thought of creating a mobile app with a unique idea means complex coding, but it does not have to be the way. Obviously, you need a great idea and design for making a new mobile app. These two things are important. Without it, you can not proceed. For this, at first, you need a plan on which you will work, and at some point, you need to replan and examine what you are doing or how it is working. Whether you are a small or large-scale business, you need a mobile app with a custom app design. A custom app is what every business needs as it has enough personalization to offer its users.

The era we live in is the era of mobility, where we all are accessible to the whole world via smartphones. People spend 90% of their time staying online on the internet using different mobile apps, which means that businesses have the best opportunity to expand their reach. However, the global app download has reached a new height and increased by 218 billion last year. This seems that people prefer using mobile apps rather than websites, and there is no surprise. Mobile apps are more accessible than websites and efficiently perform whenever needed. Thus, businesses that are not using mobile apps will continue to suffer today and in the coming years as well.

Since people spend more time on mobile apps, it has become essential for app developers to create mobile apps with intuitive interfaces and appealing designs. Users always use those apps that enhance the user experience with unique UIs. We have an effective strategy that will surely work to help businesses get unique, innovative, and feature-rich mobile apps.

A Good Mobile App Has Become The Need Of An Hour

Mobile apps have been around us for years, and as technology progresses, they are getting advanced and becoming better. The latest mobile app development technologies and design strategies are the main leading worldwide app developers in creating unique and advanced mobile apps for users. Before the advancement of technology, we used mobile apps for writing text and attending calls. Now mobile apps serve as mini-banks, hospitals, educational institutes, and your workplace to handle your financial and other operations.

Moreover, mobile apps are helping businesses in reaching more customers, increase brand awareness, provide value, improve marketing strategies, increase customer engagement and loyalty, and create competitive edges. Since mobile apps cover so many things they are worth investing in, app developers should focus on the custom app design to add more value.

The Custom App Design Strategy

When it comes to using a mobile app, the first thing user observe is its interface and design. A mobile app’s design matters a lot; differentiating a good and lousy app means the UI and UX. A good UX separates successful apps, whereas unique app interfaces engage users. It all starts with a custom app design strategy that offers unlimited personalization, ease of use, faster loading time, and delight during the interaction. Hence, there is no excuse for businesses not to use a mobile app and stay with traditional working methods.

The following app design strategy will surely work and turn your app ideas into reality.

  1. Setting The Scope

Before doing anything, we plan what needs to be done and how. Similarly, in the mobile app design process, we first need to set the scope of our application. The scope of the app includes the type of application, its nature, target audience, functions, features, visual design, technologies involved in app functions, consistency with your business strategy, and preferences. All these elements make a great app scope and give a roadmap for its creation. This is what you need to work on a unified goal, whether it is an app project or anything else.

To document the scope of the app, you need the following things to identify.

  • Your app goals and objectives.
  • Phases
  • Roles and resources
  • Budget
  • Task scheduling


  1. User Or Market Research

The app scope prepares the design and flow of the app, whereas user or market research provides direction for achieving your goals. Here, the UI/UX designers conduct market or user surveys to develop a unique custom app design idea. There are numerous for market research; designers can search for the latest app design trends or take reviews from customers to end up with a million-dollar idea. The use of colors, themes, and design are what help app developers in building a strong emotional connection with the target audience. Keep in mind that your market research will highly impact the app design, so whatever you finalize by the end of the research, it should be effective and workable.

  1. UX Wireframe And Prototype

UX wireframe is the visual representation of your app’s interface. In UX wireframing, designers create the app’s structure, transitions, and interactions. It depends on the app design strategy you follow, competition, user, and market research. For wireframing, you can use software or use paper to roughly sketch the flow of the app the way you want to. A wireframe will define the flow of the app, the number of screens, buttons and their working, the registration process, the login screen, and the other front-end features of the app. While on the other hand, prototypes are low-fidelity prototypes that show what the final app will look like.

  1. UI Design

After wireframing and prototyping, this is the step where your imagination comes true. But before designing the user interface, first, you need to test the UX and how users will interact with it. Once the UX is tested, tweaked, and prototypes are finalized, this is the time for app developers to mold their thoughts into UI.

  1. Testing

About 16% of mobile apps fail to deliver an immersive user experience. Many app developers design the best UI but do not test it across different platforms and devices. Obviously, it is not affordable for any business to create apps without testing. However, testing includes examining functions, memory, performance, security, interruption, and usability.

  1. Release

Finally, it’s time for you to release the custom app design and present it to the professionals for approval. It will take some time to get the approval, so plan your app design strategy accordingly to avoid delays in back-end development.


In summary, mobile apps are a dominant aspect of the modern-day business realm. Thus entrepreneurs are ready to integrate well-designed applications into their business operations. However, designing a mobile app may seem complex and daunting. But if you follow an appropriate strategy and break your app design project into small steps. It will be very helpful and makes your app design process much more manageable. So how will you design your mobile app?

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